Tuesday, April 27, 2010

Get a look at the Cleveland Magazine redesign



Hmm, something looks different here. If you think our May 2010 cover has a fresh appearance, wait until you see the inside of the issue.

Subscribers, look for our Best Restaurants issue in your mailbox during the next day or so. If you're not a subscriber, you'll have to make your way to your nearest bookstore to check out our magazine's bold new look.

What's changed? A lot, but here's a quick overview from Editor Steve Gleydura's May issue Comment from the Editor:

Lake Effect, our forecast on the people, places and things we love, combines and expands our coverage of ideas, newsmakers, arts, entertainment and style in unexpected and ever-changing ways (just like our weather).

The Dish, our dining section, now has more insight on our restaurant and food scene. Likewise, Datebook provides enhanced listings for the hottest happenings in town.

We’ve also created new places for thought and perspective in Voice, which is a more personal essay, and Talking Points, which is where Mike Roberts and others will critique, prod and force us to see the city in new ways. And in our ultimate nod to the past, we’ve created The Terminal (as in Tower) as a destination to make our rich history come alive.

Art director Jennifer Kessen captured a similar feeling in her energetic, sophisticated design. Visually, we looked to the 1920s, when the city was the fifth-largest in the country, for a modern twist on its Art Deco style that showcases the department headings and the abundance of sharp lines.

Our history as a manufacturing power and transition to a green city on a blue lake plays out with an emphasis on contrasting darks and lights, punctuated by splashes of color. And yes, that’s even a new nameplate on our cover, the first major change since the early 1990s.


In all the excitement we almost forgot: Jonathon Sawyer's Greenhouse Tavern is this year's Silver Spoon Award winner for Best New Restaurant. Check out the rest of the winners in our May issue. If you want to buy a ticket to this year's Silver Spoon Awards party, you can pick one up here.

2 comments:

tori said...

Looks awesome, congrats! Can't wait to see the new issue.

rachael said...

love it, can't wait to see it in print. great job, jen and folks!